Category: Sustainability

NewPage Corporation is one of the largest pulp mill and paper distributing companies in the world and, at first glance, it seems to be a company that is taking its corporate responsibility seriously. Much of their website is devoted to the policies and systems put in place by NewPage to offset the carbon 'footprint' of the organisation. Their stated intentions are certainly commendable. Often times it is a lack of transparency and oversight that allow large companies to continue practices with high short-term returns at the expense of the natural environment in the long term. In lieu of that, NewPage appears to be doing just what their name suggests; stepping up and educating the public and retailers on best practices when it comes to sustainability.

Living Light is an interactive architectural installation in South Korea's capital Seuol designed by American and Korean architects David Benjamin and Soo-in Yang. It's part of an ambitious project aimed at creating structures that respond to both the physical and cultural environment. In their words the Living Architecture Lab aims to "to make visible the invisible forces that shape our world".

Video by the very talented and conscientious Swiss animator Mato Atom.

When the locals see us they generally stop and stare. The children wave or squeal or shout 'malae!' or 'malae mutin!'